Do you have a low open rate in your emails? Your subject line may be the culprit. Subject lines need to be compelling so people open your emails, but they are often considered not as important as the body of the email. It's actually the opposite! Subject lines are the doorway to getting your email opened.
It can be overwhelming to research various email marketing platforms. On the surface, it seems like they all do the same thing. They do, to a degree. However, each platform varies among providers. After reading this article, you will have a better idea of which platform will be best to meet the needs of your company.
An omnichannel marketing strategy utilizes multiple marketing channels to grow a business and interact with customers. The goal is for customers to have the same experience across all channels. Consistent user experience improves brand awareness and recognition, which leads to more leads and sales. Let’s dive into omnichannel marketing strategies.
I love using HubSpot's all-in-one marketing, sales, and service platform for my clients and my business to help implement inbound marketing strategies and grow better. It has given me a one-stop platform to easily organize and manage contact and company profiles. It effectively assigns and tracks deals, controls the performance of sales reps and customer success teams, and offers a single, detailed dashboard where all team members can manage and keep track of the company’s activities.
Rutkin Marketing announced it has joined HubSpot as a Certified Agency Partner at the Silver level of HubSpot’s partnership hierarchy and is on its way to Gold. HubSpot, the leading growth platform, works together with agency partners to grow their businesses through inbound software, services and support.
Digital marketing can seem overwhelming with all the new ways buyers consume data. Where do you start? The first step is getting a plan and digital marketing strategy in place. Know you will make adjustments to your strategy as you get feedback so don’t get caught up in having all of the aspects perfect.