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Marketing Blog

B2B Technology Company Gets More Followers on Social Media

Want to grow a social media following that will actually benefit your B2B technology company professional social media site beyond email marketing?  When you think about social media marketing for tech companies, what we see is that some businesses are more naturally suited to gaining followers, while others have to create a social media strategy to gain an organic following.  This is the story of how IBIS Technology, a cloud IT solutions provider, tripled their following and increased their engagement by 100%. 

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Technology Company Sees 235% Lead Growth from Content Marketing Strategy

Technology Company Sees 40% Traffic and 235% Lead Growth from Content Marketing Strategy and Website Redesign in First 12 months. When the company was concerned about building a strong brand and generating leads to increase sales, this smart CEO turned to strategic marketing.

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Building a Digital Marketing Campaign That Works

Digital Marketing is a moving target. Every month, it feels like there’s a new social network, ad platform, or change to the Google algorithm you need to know. The reality is digital marketing is constantly changing. With these changes, comes the pressure to “keep up”. But effective marketing comes from being strategic, not jumping from trend to trend just because it's popular.

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